global relaunch adidas.com

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What I Did
I was the global project lead for the relaunch of adidas.com globally. We completely overhauled the design and functionality of the site including a new checkout and switched from hybris to demandware. All of this in 12 countries simultaniously. Phhew
Client

adidas

Role

Global project lead

Date

9.1.2012

Service

Project Management

Overview

adidas completely relaunched adidas.com globally with a new creative idendity, site structure and a brand new backend structure

adidas
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A natural leader, Philipp built a first-class team of highly motivated and exceptionally talented digital content planners, that propelled adidas to some of its most successful digital campaigns ever

Adam Reed

ex adidas digital content strategy director

"Philipp is a pleasure to work with and just cuts through the BS"

Sarah Grohé

Founder erlich textil
PHilipp Schatz
PHilipp Schatz
PHilipp Schatz
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PHilipp Schatz