I was the global project lead for the relaunch of adidas.com globally. We completely overhauled the design and functionality of the site including a new checkout and switched from hybris to demandware. All of this in 12 countries simultaniously. Phhew
Client
adidas
Role
Global project lead
Date
9.1.2012
Service
Project Management
Overview
adidas completely relaunched adidas.com globally with a new creative idendity, site structure and a brand new backend structure
adidas
Showcase
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A natural leader, Philipp built a first-class team of highly motivated and exceptionally talented digital content planners, that propelled adidas to some of its most successful digital campaigns ever
Adam Reed
ex adidas digital content strategy director
"Philipp is a pleasure to work with and just cuts through the BS"